Services and Fees

Estimated Investment Schedule—Services and Fees

I am a copywriting and direct-marketing specialist in the financial services industry with a concentration on alternative investing. 

My concentration is long copy letters and website-to-email campaigns. My focus tends to be on helping clients to identify prospects and to close and grow new business. I have used subscriptions, advisory and service programs. I have used transactions such as events and webinars. (See main page)

Some services support existing business and grow extensions or introduce new concepts. I have included a select list below for starting discussions on your pricing. 

  Primary media Copy/Design Task* Client Fee
Digital Landing page $950-$3,000
Print/
Digital
Ads (banner and text) $500 – $2500
Print/
Digital
Content: Article or Advertorial or How-To $1-$1.50/word
Print/
Digital
Email Auto responders (Series) $150-$1,000/email
Digital Landing page | Microsite $1,500-$7,000
Print Long Copy Sales Letter $3,000 – $5,000
Print/
Digital
Opt-in forms $500-$2,000
Print/
Digital
Thank you pages $1,500-$5,000
Digital Website content $750-$1,250/page
Print/
Digital
White Paper $2,000-$7,500
Print/
Digital
Special Report $2,000-$7,500
Digital Video Sales letter $5,000
Digital Blog Post (depending on length) $100-$800/post
Print Brochure $750-$1,500/page
Print/
Digital
Case Study $1,200-$2,000
Print/
Digital
Copy critique $400-$1,200
Print Direct-mail package — mail order $2,000-$7,500+
Print Direct-mail package, lead generation $2,000-$3,500+
Print/
Digital
Email, long copy $750-$3,500
Print/
Digital
Email, short copy $250-$2,000
Print Fundraising/Sales Letter $1,500-$5,000+
Digital Marketing Strategy and Planning** $100-$150/hour
Digital Microsite $3,000-$7,000
Print/
Digital
Newsletter $600-$1,500/page

* Most of these formats can be integrated, referenced or linked in any copy, including text messages.

** A new product or service launch, or relaunch, would entail a comprehensive product or company campaign. Please contact me directly to discuss your objective, target market, timetable and budget for that project.