Avoid Boring Client Touches with Strategic Copy

This is a very good mastermind list. We use Active Campaign for basics and Ontraport for money-making business—for retention and outreach campaigns. SO the operating question is “What do you want your readers to DO?”  That is what counts—literally.

27 Newsletter Ideas to Engage Your Readers (Without the Extra Work)

What should you put in a newsletter? It’s one thing to hear that a newsletter is a great way to stay in touch with your audience. Or to hear the frequently-cited email marketing statistics about how you can get back $40 for every dollar you spend.